Why business leaders should act more like artists

Photo by Terry Ballard

So you’ve got Seth Godin in his bestselling business book “Linchpin” preaching that to succeed in the world today, everyone must be an artist.

“Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.

What makes someone an artist? I don’t think it has anything to do with a paintbrush. There are painters who follow the numbers, or paint billboards, or work in a small village in China, painting reproductions. These folks, while swell people, aren’t artists. On the other hand, Charlie Chaplin was an artist, beyond a doubt. So is Jonathan Ive, who designed the iPod. You can be an artist who works with oil paint or marble, sure. But there are artists who worked with numbers, business models, and customer conversations. Art is about intent and communication, not substances.”

And here’s is a post from the Harvard Business Review

http://blogs.hbr.org/maeda/2009/12/why-business-leaders-should-ac.html

So the gauntlet has been thrown.

What do you think, you business majors out there?

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